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You’ve probably seen the classic question: “How likely are you to recommend us on a scale from 0 to 10?” That’s the famous Net Promoter Score...
What happens when a story begins not on a screen, but in the middle of everyday life? That’s exactly what unfolded in Porto with one of the latest activation campaigns...
In an increasingly competitive global market, consumers have more options than ever before. The diversity of products and services leads to a constant battle...
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